“The Hayley Paige Bride doesn’t take herself too seriously, but also has a captivating sense of self. She is adventurous, effortlessly vivacious, and always believes that something wonderful is about to happen. This is precisely the feeling I pine for every bride that slips into a Hayley Paige gown.” -HP

About Hayley Paige

Raised in California, Hayley Paige captures a clever aesthetic that balances playfulness with exceptional detail. Fully embracing the creative process of design, she approaches her craft from an appreciative place of pure enjoyment.

Hayley attended Cornell University where she studied Pre-Med and started to explore her interest for fashion design. She made her jump into the fashion industry during her internship for Nina Garcia at Elle magazine . While Hayley is in her senior year, her 10-piece bridal collection was showcased in a fashion show at Cornell. Due to the positive exposure, Jill Stuart approached Hayley and hired her on the spot. Always considering bridal the epitome of dress wear, Hayley Paige established herself as an integral designer for the Melissa Sweet collections. She was also primary designer behind the first Marchesa Eterna bridal collection at Priscilla of Boston. Brought on as a head designer at JLM Couture in the fall of 2011, JLM backed and funded the launch of her namesake collection at the age of 25.

Design Process

“What I think makes my design thought process unique is my tendency to tap into personality and personification as creative outlets. Just as everyone has a tendency to expose their behavior differently, I see my dresses as opportunities to charm and compliment my brides. I am not afraid to get a little fanciful or emotional with the designs because every bride brings about a different wonderment”. -HP

New York is the home to the Hayley Paige brand. NYC is home to the HP office where all of the magic happens. Hayley does all of the designing and had two assistants that work on production. Within the company Hayley has an assistant designer, four pattern makers and 10 sewers. Making each dress is a big process and Hayley approves every single detail.

“The whole process is complete in my mind is when I see brides wear my dresses. There’s really nothing better than a girl who loves the dress because it’s open validation that says, OK, I made something for somebody who appreciated it, and not only that, but it’s going to be worn on her wedding day.” -HP

We are so excited to offer the Hayley Paige Collection at DYF. Make sure to check out Facebook page for upcoming information on our Hayley Paige Trunk Show.